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Erica L Johnson


I pride myself on being a creative thinker, problem solver, and excitable team member. 

I have spent the foundational part of my career in digital marketing and corporate communications then transitioned into an eCommerce sales focus in the later part of my professsional career. 

I have had a variety of experiences with many different roles in the eCommerce world and specifically, the majority related to Amazon account-management. 

Interests: • Travel • Videography • Workouts • Music (Vinyl Collecting) • Dogs • Cycling


March 2023 - Present

Stanley Black & Decker, Inc.

Feb 2019 - Dec 2021

Sika Corporation


New Jersey Institute of Technology

Newark, NJ

Jan 2022 - March 2023

Stanley Black & Decker, Inc.

eCommerce National Account Manager

  • Support sales growth strategy and market initiatives for Hand Tools and Storages product categories on

  • Overseeing day-to-day sales/revenue; report on business status, site traffic, conversion, margins, and ROAS on

  • Expanding Product offering on the largest retailer globally in a Fortune 500 company

Associate eCommerce National Account Manager

  • Support strategic sales growth strategy and market initiatives for Black and Decker Home Products Group with Amazon

  • Manage and forecast a commercial marketing plan and continuously improve effectiveness and investments while meeting performance goals.

  • Launching new products with Amazon for the Black & Decker brand

Online Sales Manager​

  • Expanded Amazon business by vendor onboarding, increasing selection, and implementing marketing strategies, all while closely monitoring inventory and reviews, and focusing on profitability control

  • Led and developed short- and long-term strategies for Sealants and Adhesives categories, and Home DIY products in both Amazon platforms (3rd Party Seller/Vendor) with clear increases in YoY sell-out rate

  • Managing an Amazon-specific P&L to make sound business decisions to drive top and bottom-line metrics.

  • Heading quarterly business reviews and strategic planning meetings with Executives and General Managers


  • Bachelor of Science - Engineering Technologies


  • Bachelor of Science - Architecture 

  • Minor in Business, Alpha Sigma Tau, CIM

Get in Touch

  • LinkedIn
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